marketing

Why Do Consumers Buy? – Dr. Michael Solomon Ph.D. P10 -audio

Dr. Michael Solomon returns for a Premium episode to explain why consumers buy, why we are loyal to some brands but abandon others. Michael talks about the AIDA model, surrogate consumers, multiple touches, engagement, authenticity and much more in this fascinating 56-minute episode. Watch or listen to the whole episode so you don’t miss Michael’s…

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Do You Know Your Purpose? Unleash Possible

Peter and Kathleen with the weekly roundup on The Yakking Show. We talk about the episodes published this week, those coming next week, news of some of our previous guests and a health product. Mentioned on the show: Susan Morrow-Johnson – website Samantha Stone – Unleash Possible Dr. Terry Zachary – website BPA linked to…

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B2B Marketing Strategies For Challenging Times – Samantha Stone -audio

This was an exclusive one-hour interview for our Premium Members, now released for all our viewers B2B Marketing Expert Samantha Stone talks about adapting to shifting buyer trends in the disrupted and digital-influenced post-pandemic environment. She covers, Transparency, eCommerce for business buyers, customer retention and much more. Contact Samantha at https://unleashpossible.com get her book (Amazon link)…

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Premium Content – Ken Cook -Marketing Systemization

In this recently released, formerly exclusive, premium episode, Ken Cook of The Prepared Group takes us through 8 steps of the marketing process. He talks about building systems for each step so that the process works without the business owner having to do everything personally. From attracting leads to continuing the relationship after the sale,…

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Personal Branding, Holistic Nutrition – This Week

This week on The Yakking Show. Topics our guests covered included, Personal Branding and Career Advancement, Holistic Nutrition and Healthy Lifestyles.

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Personal Branding, Holistic Nutrition In This Week’s Episodes – audio

Peter and Kathleen with the weekly wrap-up on The Yakking Show. We talk about the episodes published this week, those coming next week, a health product and this week, a feline fun tidbit. Mentioned on the show: Jaime Chambron Casey Weiss Kate Holohan The Wellness Company Vigilant News Wheat Grass All links in tomorrow’s blog…

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Champion’s Mindset, Health Tips & More on The Yakking Show – audio

Peter and Kathleen with the weekly roundup of the week on The Yakking Show. We talk about the episodes published this week, those coming next week, news of some of our previous guests and a health tip. Mentioned on the show: Daniel Gomez Dr. Robert Morse Mouthwash Ultimate Salve Oil Pulling Therapy book Oxymel All…

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Gamification Insights with Damien Roux and Christopher Bradley – Drimify – EP 286 (audio)

Join us as we examine the world of gamification with Damien Roux, the co-founder and CEO of Drimify, and Christopher Bradley. Discover how gamification can revolutionize marketing, training, HR, and recruitment strategies. Explore the nuances of fun and the various player types that make gamification a powerful tool. Learn the secrets to building a community…

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Hero Tribes and 2 More Things You Can Do With Tea – Weekly Wrap-up

Hero was a major feature this week. Tuesday’s episode with Sascha and Camilla, marketing hero, Mark Schaefer’s post on pillars of marketing, Dr. Morse on health

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The Power of CRM, A Hint About Heroes, Wellness – Weekly Wrap-up

Wellness was an important topic in our weekly wrap-up video, we mentioned our guest episode on Tuesday, next week’s guests, business and health news.

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