In the latest episode of The Yakking Show, we sit down with Brian Piper, the widely acclaimed Director of Content Strategy and Assessment at the University of Rochester in New York. Brian, a renowned author, international keynote speaker, and consultant, delves into the fascinating realms of web3, AI, and marketing strategy. Join us as we explore the cutting-edge technologies shaping our digital landscape and gain insights from Brian’s expertise. Prepare to be inspired and empowered by a guest who can explain these complex technologies in terms that are easy to understand.
https://www.brianwpiper.com/
Books mentioned in the show
Epic Content Marketing https://amzn.to/3J8uOdk
The Most Amazing Marketing Book Ever https://amzn.to/3pQ8C1Z
The Yakking Show is brought to you by Peter Wright & Kathleen Beauvais
contact us to be a guest on our show.
https://TheYakkingShow.com peter@theyakkingshow.com kathleen@theyakkingshow.com
Timeline
01:24 Organic traffic
04:00 Strategy first
05:30 Quantitive and qualitative analysis
06:10 Brian’s international speaking career
07:57 Web 3
12:50 Epic Content Marketing Book
16:00 The Most Amazing Marketing Book Ever
18:00 Navigating the academic and business worlds
20:15 Success Secret – Active Listening
20:47 Contact Brian
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