In this episode, we sit down with branding expert and founder of BrandRoots, Shaun Sunderland, to discuss how to build an unshakeable mindset for holistic businesses. We delve into the importance of branding, building a strong foundation for your business, and cultivating a mindset that can withstand any challenge. Whether you’re an entrepreneur just starting out or a seasoned business owner, you must listen to this episode.

https://yourbrandroots.com  instagram – @yourbrandroots 

https://www.facebook.com/profile.php?id=100080679036327

https://www.linkedin.com/in/shaunsunderland/

The Yakking Show is brought to you by Peter Wright & Kathleen Beauvais
contact us to be a guest on our show.
https://TheYakkingShow.com                peter@theyakkingshow.com 
https://karytechsolutions.com               kathleen@theyakkingshow.com

Timeline

01:25                     Shaun’s background

03:30                     What sets Shaun apart from other experts

04:03                     Branding mistakes

06:22                     First focus on strategy, not tactics

07:12                     Mindset or skillset?

08:25                     Laying foundations

11:53                     Gen Z is  more receptive to holistic treatments

13:15                     Working with Shaun

16:00                     Helping practitioners value their services

18:45                     Confidence to sell

20:37                     Transitioning from a product-based industry to a service-based one

22:17                     What do Shaun’s clients say?

23:27                     Success secrets

24:40                     Contact Shaun