Content Strategy, Web 3 & Ethics of AI

Ethics of AI sounds like an oxymoron, but read on or better watch or listen to our second episode this week.

Content Strategy And Web 3

On Tuesday, our guest in episode 249 was Brian Piper, the widely acclaimed Director of Content Strategy and Assessment at the University of Rochester in New York. Brian, a renowned author, international keynote speaker, and consultant, delves into the fascinating realms of web3, AI, and marketing strategy. We explored the cutting-edge technologies shaping our digital landscape and gain insights from Brian’s expertise. Prepare to be inspired and empowered by a guest who can explain these complex technologies in terms that are easy to understand. Watch the video or listen to the audio.

Brian Piper

Thursday’s guest in episode 251 was Josh Bachynski MA, PHD. In this thought-provoking episode we explore the realms of ethics, artificial intelligence (AI), and search engine optimization (SEO). With over two decades of experience in marketing and search, Josh brings a unique perspective as an ethicist, philosopher, and AI technologist. Discover the ethical implications of AI and the future of Google’s search algorithms, and gain valuable insights into the intersection of SEO and ethical considerations. This captivating conversation will challenge your perspectives, expand your understanding and give you a glimpse into the opportunities of the future. Watch the video or listen to the audio.

Ethics Of AI

ethics of ai
Josh Bachynski

Next Week’s Episodes

On Tuesday, our guest will be Angelo Ponzi, the brilliant mind behind Craft, an agency specializing in consulting, fractional marketing, and leadership services for small to medium-sized businesses. Join us as we delve into the world of brand building, discussing the strategies and tactics that have helped Craft create enduring brands in today’s competitive landscape. Angelo shares his insights, expertise, and valuable tips for entrepreneurs and marketers looking to make their mark in the industry.

Thursday’s guest will be Craig Andrews, the founder of Allies4Me, a renowned marketing agency. Craig brings a unique perspective to the table, drawing parallels between the stages of building relationships with customers and prospective romantic partners. In this captivating interview, discover Allies4Me’s proven method of finding strangers and converting them into high-paying customers, while unraveling the secrets behind establishing meaningful connections.

Featured Previous Guest Author

Tuesday’s guest, Brian Piper is the author of chapter 30 “Marketing in the Metaverse” of “The Most Amazing Marketing Book Ever” a collaborative masterpiece with 34 chapters each written by an expert in a particular marketing field. Brian is also the co-author with Joe Pulizzi of “Epic Content Marketing

Latest News

Next week we will be doing something different. We will be recording the first episode with the authors of four of the chapters from the “Most Amazing Marketing Book Ever” link above. We will rush this episode through the editing process with the aim of publishing it as a special episode at the end of the week.

Tools We Use

Here are some of the tools we use to produce this podcast.

Hostgator for website hosting.

Podbean for podcast hosting

Airtable for organizing our guest bookings and automations.

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